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Cooperative Advertising

[/vc_column_text][vc_column_text]To continue to experience market share growth, we must increase our awareness for the destination and provide the visitor with the urgency and immediate decision-making information about our properties, attractions, dining locales and cultural venues to book their vacation getaway.

We have developed this cooperative advertising program that offers each partner the opportunity to select from a variety of advertising options.

Each property, attraction, dining locale, and cultural venue will be able to make advertising selections and purchase advertising space.

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How it Works

[/vc_column_text][vc_column_text]Partners can select from a variety of advertising options, enabling them to choose the regions, time of year, market segment and frequency that meets their needs. Each advertising option will have a minimum participation level for the program to remain on the schedule. Deadlines are strictly adhered to in order for us to budget the proper cost/space for all options.

There are many advantages of a marketplace environment: (1) it encourages competition among advertisers as participants “shop” for the best cooperative for their needs; (2) it solidifies advertising schedules, eliminating time associated with negotiating of advertising purchased for both buyer and seller; and (3) it increases your return on investment through the heavily negotiated rates and added value already provided by the New Smyrna Beach Area Visitors Bureau.

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Payments & Eligibility

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